In this episode of Data In Depth, we sit down with marketing expert Lisa Arthur to discuss how marketers can use data to create informed buyers.
In this episode of Data In Depth, we sit down with Michael Cromheecke from SteamChain to discuss how manufacturers can benefit from adopting the machine-as-a-service model.
In this episode of Data In Depth, we sit down with Zach Boyd from Hirebotics to discuss the new frontier of hiring robots as a service.
In this episode of Data In Depth, we discuss how manufacturers can modernize sales practices to include both third-party and direct sales.
In this episode, we talk with Caroline Hilla from Cisco’s Global Manufacturing team. Caroline offers practical and foundational tips for capturing, integrating — and effectively using — IoT data.
In this episode, we talk with John Clevenger, Managing Director of Accession Consulting. John shares the many opportunities the Internet of Things (IoT) brings to the manufacturing industry. He offers practical tips for getting started and outlines what NOT to do or expect when implementing an IoT strategy.
“Since we’ve started this, we’re literally adding tens of thousands of dollars of extra revenue when our product ships.”
This episode is the second of a two-part segment with Francois Gau. During this portion of the interview, Francois shares key metrics companies can use to gain insight into the effectiveness of their efforts and connect marketing investments to sales and profits.
In this episode, we talk with Francois Gau, owner and CEO of Levy Industrial. Francois outlines his data-driven approach for generating growth for industrial and tech-based B2B companies.
In this episode, we talk with Louis Columbus, a Forbes columnist and principal at IQMS. Louis talks through five ways…